The website available at (Site) is operated and administered by Taraf Middle East FZC ("we", "us", "our"), a company incorporated in Ras Al Khaimah, United Arab Emirates. We care about your privacy. This privacy policy (Privacy Policy) sets out in detail how we manage the personal information you provide to us. Your use of this Site will be governed by this Privacy Policy, amongst other things.
Generally, you have no obligation to provide any information requested by us. If you choose to withhold requested information however, we may not be able to provide you with the goods and services that depend on the collection of that information. You may not use this Site if you do not agree to this Privacy Policy.


Information we Collect

So that we can provide services to you, we ask for personal details as:
  1. Name
  2. Address
  3. Company
  4. Email ID
  5. Contact Information
  6. Phone Number
  7. Fax (If Any)
  8. City & Country
  9. IP Address
This Personal Information is collected when you create an account with us, place an order on the website, or when you communicate to any of our departments such as customer service, sales or technical services through the Site, telephone, email or fax. Some examples of where we may need these details are pre-orders, home deliveries, competitions & promotions and when you opt-in to receiving marketing newsletters from
We are committed to maintaining the confidentiality of the information that you provide us and we will take all reasonable precautions and necessary measures to protect your personal information. Our electronic information systems are password protected to prevent unauthorized access. We have adopted security measures in an effort to protect personal information from loss, misuse or alteration while it is under our control. Our staff are trained and required to protect the privacy of your personal information.



Third Parties

Taraf ME may pass your details to other companies in our group. We may also pass your details to our agents and subcontractors to help us with uses of your data as set out in this Privacy Policy. For example, we may use third parties to assist us with delivering Products to you, to help it to collect payments from you, to analyze data and to provide us with marketing or customer service assistance. Taraf ME may transfer our databases containing your personal information if we are involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information and to any other third party with your prior consent to do so. We may also disclose your personal information, as required by law, such as to comply with a subpoena, or similar legal process, when we believe in good faith that disclosure is necessary to protect our rights, protect our safety or the safety of others, investigate fraud, or respond to government request. Other than as set out in this Privacy Policy, Taraf ME shall not sell or disclose your personal data to third parties without obtaining your prior consent unless this is necessary for the purposes set out in this Privacy Policy or unless we are required to do so by law. The website may contain advertising of third parties and links to other sites. Please be aware that we are not responsible for the privacy practices or content of those third parties or other sites, nor for any third party to whom it transfers your data in accordance with this Privacy Policy.



Use of "Facebook" Social Plugins

Our website uses social plugins (“plugins”) provided by the social network, operated by Facebook Inc., 1601 S. California Avenue, Palo Alto, CA 94304, USA (“Facebook”). The plugins are identifiable by a Facebook logo or the notice “Facebook Social Plugin”. For a full list of all social plugins and their appearance please see When you visit a page of our website that contains a social plugin, your browser establishes a direct connection to Facebook servers. Facebook directly transfers the plugin content to your browser which embeds the latter into the website, enabling Facebook to receive information about your having accessed the respective page of our website. For this purpose, the internet address of the visited site (your IP address included) is transferred to a USA-based Facebook server where the data are stored. This occurs even if you do not have a Facebook account or are not logged into Facebook at the time. If you are logged into Facebook, your visit can be assigned to your Facebook account. If you interact with the plugins, for example by clicking “Like”, or entering a comment, the corresponding information is transmitted from your browser directly to Facebook and stored by it. The information can also be published on Facebook, and shown to your Facebook friends. For information on the purpose and scope of data collection by Facebook and how it is processed and used, as well as your rights in this respect and settings options for protecting your privacy please visit Facebook’s privacy policy.



Changes in Privacy Policy

This Privacy Policy is effective from 1 April 2016. We may change this Privacy Policy at any time by posting an updated version of the policy on this Site. We encourage you to check this Site regularly for any amendments to our Privacy Policy. Your continued use of this Site will constitute your consent to us continuing to use your personal information.



For Questions

In case of any inquiries or to provide us with your valuable feedback, please feel free to email us at, we will respond to such cases very shortly. We, at Taraf ME, will be more than glad to hear what our customers have to say.